Bullhorn, the cloud computing company that helps staffing and recruiting organizations transform their businesses, today launches its new messaging platform, Bullhorn Messaging. Powered by TextUs, the market leading text messaging platform for recruiting firms, Bullhorn Messaging helps recruiters communicate faster and build stronger relationships with leads, candidates, and customers by reaching them where they are – on their mobile phone.
When combined with Herefish, the company’s recruiting automation and candidate engagement platform, Bullhorn Messaging creates automated, high-touch experiences that build lasting relationships.
Communicating via text message helps staffing firms to create a seamless, engaging candidate experience. According to Gartner, SMS open and response rates are as high as 98% and 45%, respectively – in contrast to corresponding figures of 20% and 6% for email. Engaging via text is critical for modern staffing firms who rely on speed and responsiveness to be successful.
Jason Heilman, Senior Vice President, Product – Automation & AI at Bullhorn, and co-founder and CEO of Herefish, said:“Being an outstanding recruiter is all about creating an easy and engaging experience for the candidate. To do that, you have to reach them where they are. With so many other distractions, candidates welcome the direct and personal nature of an SMS – but sending out messages to candidates at scale can prove timely and complex. Now, with Bullhorn Messaging and Herefish, it’s easy to set your firm apart by creating a convenient candidate experience with succinct, perfectly-timed messages.”
Heilman continued: “Text messages have a response rate ten times greater than email, so it’s a logical and crucial medium for recruiters to engage their candidates. We’re excited about what this expanded offering means for our customers, and the potential for driving great candidate experiences.”
Vincent Devoe, Director of Business Applications at ‘Signature Consultants says: “It’s more important than ever for us to keep in touch with our top candidates and provide them with the best experience possible. Bullhorn Messaging is the perfect solution for us right now as we’re working hard to keep candidates engaged. We always benefit when our trusted technology providers streamline their offerings, and Bullhorn, Herefish and Textus coming together will make our working days easier and more efficient.”
Bullhorn Messaging allows staffing companies to manage SMS outreach more easily than ever. Bullhorn Messaging offers scheduled and broadcast messages, each with advanced reporting to determine the level of candidate engagement. The easy-to-use platform makes it simple for teams to collaborate and automatically updates Bullhorn ATS. The scalable solution is now available to all Bullhorn customers and prospects in the North American markets, and the United Kingdom.